Link Exchange the Right Way to Build Blog Traffic – Traffic Strategy 7

Some says link exchange will do more harm than good to your blog and there are some truths to this. Link exchange used to be a great way to increase your Page Rank and gain a better position in Google. Now, this method has become less effective as it will no longer help you with site popularity but will still gain targeted visitors to your site.

Let me first tell you why link exchange will no longer help you increase website popularity before we go on building blog traffic through exchanging links the right way.

Link exchange as a method of promotion has gone out of favor. Many webmaster indulge in what I call spam indexing. These cheaters are targeting search engines that rely heavily on popularity and links. Some may buy links to raise popularity. Others engaged in exchanging links with anybody and everybody just to gain popularity. There are even dozen of small websites purposely made to link the main one just to give false view of website popularity.

While link exchange will no longer help you increase popularity, it retain it’s effectiveness to get targeted blog traffic. However there are a few points to remember.

1. Do link exchange with blogs and websites whose general theme are similar or complimentary to your blog.

2. Do link exchange only with blogs and websites you think will be valuable to your visitors. This is important for your own business reputation and Page Rank with Google.

3. Do not link exchange with blogs or website that has huge collections of links from anywhere and everywhere. These websites will not bring you any traffic and can actually get your blog banned by Google.

As you can see link exchanges will still do well to your blog. You just need to adapt to get the best possible use out of them. They will not affect your popularity much but as you can see might affect your Page Rank due to the type of websites you are partnering with. With these few points you can still gain targeted traffic and sales by using this method of promotion wisely.

If you are really serious of building blog traffics for weeks, months or even years without spending a dime on advertising, why don't you get a copy of Turn Words Into Traffic by Jim and Dallas Edward. I higly recommend this ebook.



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